November 2023 |
Introducing the rebranding of Hestia: Elevating Financial Partnerships to New Heights
We are thrilled to unveil the transformation of Hestia, a rising star in the Swiss insurance realm. As the architects behind this rebranding journey, at Trokit, we embarked on a mission to create a brand that goes beyond insuranceāa symbol of trust, connectivity, and prosperity.
Named after the goddess of the hearth, Hestia represents the fundamental pillars of home, family, and state. In crafting the brand’s visual identity, we delved into ancient Greek symbolism to create an ‘H’ that pays homage to the hearth.
Named after the goddess of the hearth, Hestia represents the fundamental pillars of home, family, and state. In crafting the brand’s visual identity, we delved into ancient Greek symbolism to create an ‘H’ that pays homage to the hearth.
The arch connecting two columns not only echoes Hestia’s divine presence but also signifies the unbreakable bond they forge with the clients.
Our deep purple serif typography exudes sophistication, while the golden symbol above radiates boldness. This combination captures the essence of Hestia’s visionāa company that stands as the single point of contact for all insurance, financial and derivative needs.
